Blog

A Simple Guide to Brand Guidelines

The most important rule of branding is to be consistent in communicating your brand message, in the products and services you provide, in every interaction with your customers, and also in the visuals that represent...

Continue Reading

Meet Our New Partner: Chris Olsen

We are very excited to announce our new partner Chris Olsen.  He will be expanding Idea Kraft’s digital marketing services, while bringing years of hands on experience to the team.  He will also be opening and managing a...

Continue Reading

New Partner and Location for Idea Kraft

We are super excited to announce the addition of a new partner here at Idea Kraft - Chris Olsen! Chris will be helping to expand Idea Kraft by adding digital marketing services such as social media...

Continue Reading

Collin Bigart: Designer and Developer

New year kicks off with more changes!!! Our Collin has been promoted to a Web Designer & Developer position. Collin has been with Idea Kraft the longest, from our humble beginnings when we first moved...

Continue Reading

Erinn Harrington: Art Director

We are super excited to let you know that our Erinn has been promoted to Art Director at Idea Kraft. Erinn will be taking on a more senior leadership role in managing our projects and...

Continue Reading

Best practices when shooting a video

Shooting a good video begins weeks before you actually step into the client’s space. Before any filming, interviews are shot and editing is done. A story must be created, and a few key questions and...

Continue Reading