Pleasant Valley Wine Company
The Pleasant Valley Wine Company, located near the village of Hammondsport, New York is the oldest winery in the Finger Lakes region. Established in 1860, the winery proudly displays the designation U.S. Bonded Winery No. 1 and has eight remarkable stone buildings listed on the National Register of Historic Places. The Pleasant Valley Wine Company has been a trend-setter in the wine-making industry for decades, and it is currently one of the most renowned producers of prestigious and sought-after champagnes in America.
Reinventing a classic
Throughout the years and multiple acquisitions, the overall brand seemed to be inconsistent and had a very dated online presence. Knowing their amazing history and heritage, we were very excited when Pleasant Valley approached us to help refresh their brand. Through a very collaborative effort, we helped them redesign and relaunch their web platform with an emphasis on e-commerce and a hybrid blend of user experience and visual design. We helped to expand the brand even more through an updating of their printed materials and packaging as well.